Even with every bit of good news that comes out of the recession ending, there are still many looming questions for the economy. Every company is feeling the pressure of trying to keep its doors open and find new ways to create revenue.
In a recent CIO column, David Soley examined one of the top ways that organizations are creating some extra funds – bringing IT practices more into the business fold. Specifically, he explained how an entrepreneurial approach to technology can help a company stay ahead of the competition and create sustained revenue growth.
"It's time for IT to rethink its corporate mission to determine how it can impact new value creation, better define business strategy, market development and revenue growth," wrote Soley. "Changing market interactions and emerging opportunities heavily factor in to this need to redesign business models with the goal of achieving corporate entrepreneurialism."
He added that the entrepreneurial spirit brings with it a drive to innovate. Those who think that way can offer a unique insight, capability and experience, which can be of great value to the leaders of any company. In the current business landscape, having a different market view when it comes to knowledge, data, technology and processes can create unique opportunities.
Company decision-makers are looking for new revenue growth centers and IT has an abundance of resources available to address current and future operational initiatives in the IT channel. For this kind of strategy to work successfully, however, IT Principals need to have the right personnel in place to manage these new solutions. With the help of a reliable VAR or MSP, any company can find the impactful talent who can think outside of the box.